Emma

Emma

Campaign designer for email marketing

4.2/5 (102 review)

Emma - Overzicht

Emma's powerful digital marketing platform makes it easy for teams of all sizes to create beautifully designed email campaigns that drive results. Identify who to target, automate your marketing programs and integrate with the technologies you use most to deliver more effective communications. With award-winning thought leadership, friendly expert services and thoughtful product design, Emma helps marketers worldwide do their very best work.

Emma facilitates the automation of email marketing campaigns by allowing users to create targeted workflows, schedule event-triggered emails, and automate based on activity such as purchases, page visits, reviews, and more. Emails can be targeted to the specific customer based on their behavior on the website or activity such as recent purchases. Customer lists can be segmented to deliver more targeted content, and segment can be based on criteria such as last purchase date, demographic, birthday, geographic location, and more.

Prijzen

Vanaf
US$ 89,00/maand
Prijsopties
Gratis proefversie
Abonnement
Prijs-kwaliteitverhouding

Apparaten

Bedrijfsgrootte

K
M
L

Markten

Australië, Canada, Verenigd Koninkrijk, Verenigde Staten van Amerika

Ondersteunde talen

Engels

Emma reviews

Totaalscore
4.2/5
83% positieve reviews
48
Uitstekend
37
Zeer goed
12
Gemiddeld
3
Slecht
2
Erg slecht
Kimberly R.
Vertalen met Google

New Format Needs Improvement

Dagelijks 2+ jaar lang gebruikt
Beoordeeld op 3-11-2016
Bron van de reviewer: Capterra

You should at least have a customize the group views that the customers can change to their preference. To do some of these changes without notice is ridiculous. People should have the option of seeing things the way we used to, not everyone is like me and I know some people like the new changes. There should be a columns with First and Last Names within the audiences. I can't be searching my larger group of over 4,000 people by email. Also, the search bar should be made available throughout the audience categories and not automatically go into the search. There are times I copy and paste a good email and want to remove a letter because we had it missing and I want to correct the old email. I can't do this anymore. It's been annoying that it seems some of my requests to bring something back won't happen. I don't know about everyone, but when I open one of my groups, I like to see the email, First, and Last name. It helps for when I put in John Doe, that all those named John Doe or with an email of [email protected] appear for me to find the correct one. Not all these emails with no names attached and all I see is [email protected] and [email protected] This should be an easy fix or at least a way for us to lock our preferred view.

Pluspunten

It's pretty quick. Love the Response area and the breakdowns.

Minpunten

Some of the changes to the Audience. You should be able to minimum keep the First and Last name showing with the email in the groups and searches.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling

8.0/10
Vertalen met Google

Great ESP for Enterprise Level

Dagelijks 1+ jaar lang gebruikt
Beoordeeld op 24-6-2019
Bron van de reviewer: Capterra

Great. No complaints. System works as advertised, allows us to use more advance features and integrations and the always available call in customer service is very helpful when needed.

Pluspunten

I currently use this to manager multiple brands as sub-accounts under a single primary account. The interface is intuitive, once you get used to it the builder is more powerful that others out there, and I really enjoy the way segmenting works. Automation is a breeze and multivariate testing works really well and is clear to see campaign specific winners.

Minpunten

The only real item on my wish list would be the ability to build a segment on the review and send tab instead of actually building a segment, saving it and then going through the process of sending your campaign and selecting the segment then. Would be nice to build segments on the fly based on previous campaigns etc.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling

9.0/10
Myca A.
Vertalen met Google

I <3 MyEmma

Dagelijks 2+ jaar lang gebruikt
Beoordeeld op 5-4-2018
Bron van de reviewer: SoftwareAdvice

The integrations aren't as strong as larger packages, and user flow isn't fabulous, but simply for building gorgeous emails that look good on every platform, Emma is the undisputed leader.

Pluspunten

For nonprofits and small to mid-size businesses, MyEmma is the best, most intuitive email marketing platform around. Their customer service is over the top great, and the service they offer to build templates for you is well worth the small investment! Not only are they good to work with, but the team at Emma are firm believers in giving back to the community, something that comes out in their interactions in small but meaningful ways.

Minpunten

I would love to see Emma manage more complex data. My heart was broken when I moved to a different organization and was no longer able to utilize Emma due to a more complex data and business unit structure.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling

10.0/10
Karl T.
Vertalen met Google

Be Cautious of Choosing Emma

Wekelijks 2+ jaar lang gebruikt
Beoordeeld op 7-11-2017
Bron van de reviewer: SoftwareAdvice

Very bad company to do business with.

Pluspunten

Emma email provide very aesthetically pleasing emails while being user friendly. This this product is competitive with other basic email marketing SAAS products such as Constant Contact and Mail Chimp.

Minpunten

Don't let their sales staff fool you on their upgraded packages. This is a very basic easy to use email service, that's it. Their upgraded packages which claim to add advanced features and automation don't hold a candle to a true email automation SAAS product such as Infusionsoft etc. Their sales account reps make big claims on the capability of the features but when actually using them, the workarounds that you will need to do are tedious. We have been using Emma for many years because of the attractive email layouts and ease of use. When we saw the promises the upgraded tools promised we were very excited. Unfortunately after really diving in, we found that the tools were not capable of effectively executing the processes and automation sequences that we needed. We signed a one year contract on the upgrade and as LONG time customers were reminded of that when asking to be dropped back to our old package. Because of this, we will be cancelling our entire account when the upgraded package expires. It's unfortunate, as we would have continued to be customers for many years to come. It's definitely not worth the price, and I would not recommend doing business with Emma.

Antwoord van Cliff

I'm very sorry to hear about your experience with Emma, and thank you for sharing such honest feedback so we can address your concerns. I'm Cliff Corr, Director of Customer Success at Emma and it's very important to me to understand where we could have provided you with a better product and service experience. That way, I can involve the necessary teams to ensure we make changes to better meet your expectations and business needs. If the training you received wasn’t helpful, I'd love to dig into why and ensure we address that on all future trainings. I will reach out to you directly to set up a time to discuss. Thanks again for this feedback.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling

1.0/10
Keith O.
Vertalen met Google

Emma Marketing/Email System for higher ed

Wekelijks 2+ jaar lang gebruikt
Beoordeeld op 6-2-2019
Bron van de reviewer: Capterra

We send regular newsletters to external and internal audiences with Emma at a fair and reasonable price. We also have segmented users by department.

Pluspunten

The WYSIWYG is pretty reliable and intuitive.

The list management is easy to use and sending an email to multiple audiences is so clear that there is no possible confusion to send to the wrong groups.

The emails frequently get sent immediately upon hitting send.

Minpunten

The copy/paste from Word or from other sources occasionally will cause serious formatting issues that can't be resolved without looking into the source. The Word clipboard feature doesn't always work.

The building out of the design of a template -- specifically the dragging and dropping -- can be frustrating because blocks can't always be relocated where you'd like them to be.

At times, the format of font -- ital, bold, underline -- can get "stuck," meaning you have to go into the source to re-format.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling

7.0/10

Prijzen van Emma

Vanaf
US$ 89,00/maand
Prijsopties
Gratis proefversie
Abonnement
Prijs-kwaliteitverhouding

PRO: starting at $89/month for 10,000 contacts

PLUS: starting at $369/month for 25,000 contacts

ENTERPRISE: starting at $729/month for 75,000 contacts

14 day, no obligation free trial available.

Emma - Functies

  • A/B-tests
  • API
  • Aanpasbare branding
  • Aanpasbare sjablonen
  • Activiteitendashboard
  • Contentbeheer
  • Drag & Drop-interface
  • Engagementanalyses
  • Integratie van derden

  • Automatische meldingen
  • Bewaking
  • Campagneanalyse
  • Campagnebehee
  • Gegevens importeren en exporteren
  • Integratie van sociale media
  • Marketing via meerdere kanalen
  • Marketing via sociale netwerken
  • Rapportage en statistieken
  • Realtime analyse
  • Realtime gegevens

Aanvullende informatie voor Emma

Voornaamste functies van Emma

  • A/B testing
  • Activity dashboard
  • Activity tracking
  • Advanced automation
  • Behavior driven rules
  • Behavior tracking
  • Bounce tracking
  • Branching logic
  • CAN SPAM compliance
  • CRM integration
  • Campaign segmentation
  • Collaboration tools
  • Content management
  • Content repository
  • Custom forms
  • Custom landing pages
  • Customer segmentation
  • Customizable branding
  • Customizable reporting
  • Customizable templates
  • Design management
  • Drag & drop interface
  • Email marketing
  • Email templates
  • Engagement analytics
  • Event triggered email
  • Follow-up scheduling
  • Heatmap
  • Image library
  • Inline text editing
  • Landing page templates
  • Mailing list management
  • Mobile integration
  • Mobile-optimized templates
  • Multi-variate testing
  • Multiple user accounts
  • Permission management
  • Role-based permissions
  • Spam check
  • Subject line split testing
  • Subscribe/unsubscribe
  • Subscriber management
  • Subscription services
  • Survey management
  • Template management
  • Third party integration
  • Visitor targeting
  • Visual analytics
  • WYSIWYG editor
  • Web forms
  • eCommerce integration

Pluspunten

  • Create dynamic, real-time segments built on your customers’ data (spending behavior, zip code, birthday, whether they’ve opened a mailing, etc.) and build automated workflows to automatically trigger super-targeted, super-effective campaigns.

  • Drag and drop content elements like text boxes, images, video blocks, social buttons, and more to build your email exactly how you like it.

  • Use A/B Content Testing to test variables — CTAs, image placement, content length, subject lines, etc. — from 2 emails across a small percentage of your audience and automatically deliver the winner to the rest.

  • Automate email campaigns based on customer activity such as purchases, page visits, reviews, and more. Use branching logic to deliver different workflows depending on actions taken.

  • Create a custom landing page using the drag and drop interface and publish the website with just the click of a button. A unique URL is created to direct clients to the landing page.

  • Emma - Veelgestelde vragen

    Hieronder zie je enkele veelgestelde vragen over Emma.

    V. Welke prijsmodellen heeft Emma te bieden?

    Emma kent de volgende prijsmodellen:

    Vanaf: US$ 89,00/maand

    Prijsmodel: Abonnement

    Gratis proefversie: Beschikbaar

    PRO: starting at $89/month for 10,000 contacts

    PLUS: starting at $369/month for 25,000 contacts

    ENTERPRISE: starting at $729/month for 75,000 contacts

    14 day, no obligation free trial available.

    V. Wat zijn de voornaamste functies van Emma?

    Emma biedt de volgende functies:

    • A/B testing
    • Activity dashboard
    • Activity tracking
    • Advanced automation
    • Behavior driven rules
    • Behavior tracking
    • Bounce tracking
    • Branching logic
    • CAN SPAM compliance
    • CRM integration
    • Campaign segmentation
    • Collaboration tools
    • Content management
    • Content repository
    • Custom forms
    • Custom landing pages
    • Customer segmentation
    • Customizable branding
    • Customizable reporting
    • Customizable templates
    • Design management
    • Drag & drop interface
    • Email marketing
    • Email templates
    • Engagement analytics
    • Event triggered email
    • Follow-up scheduling
    • Heatmap
    • Image library
    • Inline text editing
    • Landing page templates
    • Mailing list management
    • Mobile integration
    • Mobile-optimized templates
    • Multi-variate testing
    • Multiple user accounts
    • Permission management
    • Role-based permissions
    • Spam check
    • Subject line split testing
    • Subscribe/unsubscribe
    • Subscriber management
    • Subscription services
    • Survey management
    • Template management
    • Third party integration
    • Visitor targeting
    • Visual analytics
    • WYSIWYG editor
    • Web forms
    • eCommerce integration

    V. Wat zijn de typische gebruikers van Emma?

    Emma heeft de volgende typische klanten:

    Grote ondernemingen, Middelgroot bedrijf, Non-profit, Openbare diensten, Klein bedrijf

    V. Welke talen worden door Emma ondersteund?

    Emma ondersteunt de volgende talen:

    Engels

    V. Welke prijsmodellen heeft Emma te bieden?

    Emma kent de volgende prijsmodellen:

    Abonnement

    V. Biedt Emma ondersteuning voor mobiele apparaten?

    Emma ondersteunt de volgende apparaten:

    Android, iPhone

    V. Met welke andere apps kan Emma worden geïntegreerd?

    Emma kan worden geïntegreerd met de volgende toepassingen:

    Dasheroo, Domo, Flipcause, Kindful, MINDBODY, MoonClerk, PieSync, Pike13, Wishpond, Zapier

    V. Welke mate van ondersteuning heeft Emma te bieden?

    Emma biedt de volgende ondersteuningsopties:

    Veelgestelde vragen, Kennisbank, Online ondersteuning, Video-instructies