ActiveCampaign

E-mailmarketing, marketing automation, CRM-/verkoopautomatisering

4,6 /5 (773 review) Schrijf een review!

ActiveCampaign - Overzicht

Wat is ActiveCampaign?

Stuur gerichte campagnes, onderhoud je contacten en automatiseer je verkoop- en marketingprocessen.

ActiveCampaign is een intelligent platform dat het gemakkelijk maakt om marketing automation te benutten. Je kunt geavanceerde, geautomatiseerde marketingprocessen ontwerpen die tijd besparen en extra inkomsten voor je bedrijf genereren.

Je kunt een follow-up maken die zich aanpast aan het gedrag van je klanten, zodat je automatisch het perfecte bericht op het perfecte moment verstuurt. Door berichten te versturen die aansluiten bij de interesses van je klanten, raken ze meer betrokken en reageren ze sneller. Het resultaat is tevreden klanten en hogere conversies.

Je kunt prachtige e-mailcampagnes maken die converteren met de intuïtieve e-mailontwerper van ActiveCampaign. Alle e-mailsjablonen zijn volledig mobiel, zodat ze er geweldig uitzien op de mobiele telefoon of tablet van je klanten.

Je kunt de geïntegreerde verkoop-CRM gebruiken om je verkoopprocessen te automatiseren. Je bespaart tijd door repetitieve taken te automatiseren. Je blijft georganiseerd door taken automatisch te laten aanmaken als reactie op belangrijke gebeurtenissen, zoals het ontvangen van een e-mail van een contact met een open deal. Je kunt je e-mailaccount koppelen zodat e-mails van je contacten automatisch worden gekoppeld aan het dealgegeven. Zodat je alle informatie die je hebt, kunt consolideren en zo georganiseerd kunt blijven.

Ontdek waarom duizenden marketeers upgraden naar ActiveCampaign en hoe intelligente marketing- en verkoopprocessen je bedrijf kunnen helpen groeien.

ActiveCampaign - Overzicht

Prijzen

Vanaf
US$ 15,00/maand

Prijsopties

Gratis proef
Abonnement
Prijs-kwaliteitverhouding

ActiveCampaign - Functies

Apparaten
Bedrijfsgrootte
K M G
Markten
Verenigde Staten van Amerika, Canada, Verenigd Koninkrijk, Australië, China en nog 3 andere, India, Japan, Duitsland
Ondersteunde talen
Chinees (Vereenvoudigd), Deens, Nederlands, Engels, Fins en nog 7 andere, Frans, Duits, Indonesisch, Italiaans, Portugees, Spaans, Turks

Media

Keep an eye on important business metrics from your account overview dashboard.
Easily design automated sequences that save time and generate sales with our intuitive, drag-and-drop workflow builder.
Create beautiful email campaigns using an elegant, drag-and-drop WYSIWYG editor.
Customer insight is organized and consolidated into contact records.
Pipeline view of the sales CRM
ActiveCampaign-video Schermopname van ActiveCampaign: Keep an eye on important business metrics from your account overview dashboard. Schermopname van ActiveCampaign: Easily design automated sequences that save time and generate sales with our intuitive, drag-and-drop workflow builder. Schermopname van ActiveCampaign: Create beautiful email campaigns using an elegant, drag-and-drop WYSIWYG editor. Schermopname van ActiveCampaign: Customer insight is organized and consolidated into contact records. Schermopname van ActiveCampaign: Pipeline view of the sales CRM

ActiveCampaign reviews

ActiveCampaign reviews

Totaalscore
4,6
/
5
Uitstekend
533

Zeer goed
177

Gemiddeld
40

Slecht
12

Erg slecht
11

Prijs-kwaliteitverhouding
4,5
Functies
4,5
Gebruiksgemak
4,3
Klantenondersteuning
4,4
92% heeft deze app aanbevolen
Antonio L.

My first marketing automation platform, its about to pay for itself

As a startup founder, It is really difficult to choose the right platform to commit with. You have free options and very expensive ones. So Active campaign was a great option for me, right on the sweet spot.

Their customer success team is the best. I have had three on boarding one-on-one calls where they have understood my business and helped me with all the setup, resources and best practices to start using it the best way possible.

It is a very robust system, I only use the email automation, segmentation and I am starting to use their CRM, but the posibilites are endless. So far I love it


Vertalen met Google
Kevin J.

The automations work like a charm

We are using Mailblue, which is a certified partner of ActiveCampaign and makes their software available in my native language and with Dutch support. This makes it quite easy to get support when you need it. We were looking for a tool with e-mail, automation and lead scoring features. As we didn't have any in-house knowledge about these (especially the tools), I've done some research. ActiveCampaign came out as the tool with the best functionalities for the best price (through Mailblue). This made me decide to start a demo, and eventually get the software. So far, it does exactly what I need and at this time it doesn't cost me a lot of time to figure out how to use it. The only thing is we currently don't really use the lead scoring mechanism as it needs a lot of tweaking (on our side). But as all other features are working really well for me, we're still happy users of the software.


Vertalen met Google
Morgan G.

It was wonderful until we needed support

Initially we were thrilled with AC due to it’s ease of use and speed. However, recently we ran into a major issue that suddenly started showing up, and is preventing us from moving forward on a vital project. We used the chat, and initially the guy on the chat told us it was the fault of another vendor we had integrated with. After going back and forth, he agreed to look into it, and asked for a bit more information. I went to collect that, and when I came back, the chat had ended. Furthermore, when I tried starting a new chat, it said “chat is offline, you will have to send an email.” I noticed that the chat was disconnected and chat went offline at exactly 12 pm Pacific time, corresponding with lunchtime. This is crazy! Who goes offline in the middle of a chat with customers who pay over $200/month for software just so they can take their lunch break exactly on time?
Now I’m really wondering, can I trust AC when it counts? Because this kind of software is expensive enough and complex enough that it absolutely requires good support. So far, I’m not impressed. (Previous less critical support inquiries were eventually answered, but not particularly quickly).


Vertalen met Google
Aaron B.

this is the title of my review

training training training. I have been trialling and training how to use this product the whole 12 months or so Ive been using it


Vertalen met Google
Deanna F.

Very happy with ActiveCampaign!

My business is still small but growing and I know that there is a lot more to tap into for what ActiveCampaign can do but I have been very happy with it so far. When I was deciding who to go with, I researched many of the options that were popular and this one just seemed like the best one. Now a couple years later, I'm seeing more and more people praising it and what it can do. That's got me thinking I made the right choice. I mean, I figured at the time that it was the right choice but I'm seeing that validated by other's comments, too.


Vertalen met Google
Antonio L.
Sector: Human Resources
Bedrijfsgrootte: 2-10 werknemers
Vertalen naar het Nederlands
Vertalen naar het Nederlands

My first marketing automation platform, its about to pay for itself

Dagelijks 1-5 maanden lang gebruikt
Beoordeeld op 6-7-2020
Bron van de reviewer: Capterra

As a startup founder, It is really difficult to choose the right platform to commit with. You have free options and very expensive ones. So Active campaign was a great option for me, right on the sweet spot.

Their customer success team is the best. I have had three on boarding one-on-one calls where they have understood my business and helped me with all the setup, resources and best practices to start using it the best way possible.

It is a very robust system, I only use the email automation, segmentation and I am starting to use their CRM, but the posibilites are endless. So far I love it

Pluspunten

It is super easy to setup and use
The best customer support I have ever had on any kind of service/product
A thorough on boarding process, with personal coaching
You can automate every single part of your marketing funnel and still have a nice personal touch with your best leads
Endless possibilities to interact with your customers and prospects and track every behavior with you

Minpunten

It is so wide that I find myself a little overwhelmend on how to take as much as possible from the system without burning out.

I am in the 2,500 contacts bracket, and I think its price is fair. But when I have to sacle it up, it will seem pricy

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 10.0/10

Kevin J.
Sector: Marketing en reclame
Bedrijfsgrootte: 13-50 werknemers
Vertalen naar het Nederlands
Vertalen naar het Nederlands

The automations work like a charm

Dagelijks 6-12 maanden lang gebruikt
Beoordeeld op 19-6-2020
Bron van de reviewer: Capterra

We are using Mailblue, which is a certified partner of ActiveCampaign and makes their software available in my native language and with Dutch support. This makes it quite easy to get support when you need it. We were looking for a tool with e-mail, automation and lead scoring features. As we didn't have any in-house knowledge about these (especially the tools), I've done some research. ActiveCampaign came out as the tool with the best functionalities for the best price (through Mailblue). This made me decide to start a demo, and eventually get the software. So far, it does exactly what I need and at this time it doesn't cost me a lot of time to figure out how to use it. The only thing is we currently don't really use the lead scoring mechanism as it needs a lot of tweaking (on our side). But as all other features are working really well for me, we're still happy users of the software.

Pluspunten

The flexibility of the tool is something I really like. It's quite easy to use your own email templates, which are (as long as you keep it simple) completely adjustable as well as responsive. Besides that, the automation part is working like a charm. By using your own tags and fields you can practically do anything you want.

Minpunten

I am still trying to figure out how to set up a link with our current CRM. As ActiveCampaign has their own CRM built in, this is not one of the key futures. For our business however, we only use ActiveCampaign for the e-mail marketing and automations (so only the marketing department is using this tool). The entire company is built on the use of our CRM, so we'd like to see all of the ActiveCampaign data on there for a complete report.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak

Waarschijnlijkheid van aanbeveling: 8.0/10

Morgan G.
Sector: E-learning
Bedrijfsgrootte: 2-10 werknemers
Vertalen naar het Nederlands
Vertalen naar het Nederlands

It was wonderful until we needed support

Dagelijks 1-5 maanden lang gebruikt
Beoordeeld op 21-7-2020
Bron van de reviewer: Capterra

Initially we were thrilled with AC due to it’s ease of use and speed. However, recently we ran into a major issue that suddenly started showing up, and is preventing us from moving forward on a vital project. We used the chat, and initially the guy on the chat told us it was the fault of another vendor we had integrated with. After going back and forth, he agreed to look into it, and asked for a bit more information. I went to collect that, and when I came back, the chat had ended. Furthermore, when I tried starting a new chat, it said “chat is offline, you will have to send an email.” I noticed that the chat was disconnected and chat went offline at exactly 12 pm Pacific time, corresponding with lunchtime. This is crazy! Who goes offline in the middle of a chat with customers who pay over $200/month for software just so they can take their lunch break exactly on time?
Now I’m really wondering, can I trust AC when it counts? Because this kind of software is expensive enough and complex enough that it absolutely requires good support. So far, I’m not impressed. (Previous less critical support inquiries were eventually answered, but not particularly quickly).

Pluspunten

AC is very easy to use and to set up. It’s more intuitive than most similar products we’ve tried. When it works right, it’s great.

Minpunten

Software like this is complex, and things inevitably break or have bugs. We have used most of the major platforms out there, and they all have periods of bugs and issues. Once you run into it, the only question is this: will support be there to help? Not AC support, not if it’s lunchtime.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 6.0/10

Aaron B.
Sector: Vastgoed
Bedrijfsgrootte: 2-10 werknemers
Vertalen naar het Nederlands
Vertalen naar het Nederlands

this is the title of my review

Dagelijks 1+ jaar lang gebruikt
Beoordeeld op 14-8-2019
Bron van de reviewer: Capterra

training training training. I have been trialling and training how to use this product the whole 12 months or so Ive been using it

Pluspunten

love the automation and the campaigns features. I also like that it integrates with my gmail (G Suite) account.

Minpunten

some of the features are hidden, the layout is really lacking for easy of use. its hard to find and add tags and lists etc. it seems to have great features but they are hidden away and hard to find.

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 7.0/10

Deanna F.
Sector: Professionele training en coaching
Bedrijfsgrootte: Zelfstandig ondernemer
Vertalen naar het Nederlands
Vertalen naar het Nederlands

Very happy with ActiveCampaign!

Wekelijks 2+ jaar lang gebruikt
Beoordeeld op 26-6-2020
Bron van de reviewer: Capterra

My business is still small but growing and I know that there is a lot more to tap into for what ActiveCampaign can do but I have been very happy with it so far. When I was deciding who to go with, I researched many of the options that were popular and this one just seemed like the best one. Now a couple years later, I'm seeing more and more people praising it and what it can do. That's got me thinking I made the right choice. I mean, I figured at the time that it was the right choice but I'm seeing that validated by other's comments, too.

Pluspunten

I like how powerful this software is and for a great price! When I started with it, I had quite a bit of a learning curve to learn it but had excellent help from support staff. It integrated well with my other online sites. Now I'm all set up and it runs like a charm. I look forward to using more of its capability as my business grows.

Minpunten

I have found it a little complicated for setting up with new lead magnets but I have attributed that to its ability to do so much so that you have to navigate around to set up what you need. And, I am still learning it. But what's great is that you can duplicate an automation. So once you have created what you want, you don't have to necessarily go back to square one. That I like very much!

Scoreverdeling

Prijs-kwaliteitverhouding
Gebruiksgemak
Klantenondersteuning

Waarschijnlijkheid van aanbeveling: 10.0/10

Gebruikersaanbeveling
8,7/10
Gebaseerd op 773 gebruikersscores
Vergelijk gebruikersaanbevelingen met alternatieven
Vergelijk met alternatieven

Prijzen van ActiveCampaign

Prijzen van ActiveCampaign

Vanaf
US$ 15,00/maand
Gratis proef
Abonnement
Prijs-kwaliteitverhouding
Prijs-kwaliteitverhouding
4,5/5
Gebaseerd op 773 gebruikersscores
Vergelijk scores voor prijs-kwaliteitverhouding met alternatieven
Vergelijk met alternatieven

ActiveCampaign - Functies

ActiveCampaign - Functies

A/B-tests
API
Aanpasbare branding
Aanpasbare sjablonen
Activiteitendashboard
Automatische meldingen
Beheer van e-mailmarketing
Bewaking
Campagneanalyse
Campagnebehee
Campagnesegmentering
Contentbeheer
Drag & Drop-interface
Engagementanalyses
Gegevens importeren en exporteren
Integratie van derden
Integratie van sociale media
Marketing via meerdere kanalen
Rapportage en statistieken
Realtime analyse
Functies
4,5/5
Gebaseerd op 773 gebruikersscores
Vergelijk functiescores met alternatieven
Vergelijk met alternatieven

Categorieën

ActiveCampaign - Veelgestelde vragen

ActiveCampaign - Veelgestelde vragen

Hieronder zie je enkele veelgestelde vragen over ActiveCampaign.

V. Welke prijsmodellen heeft ActiveCampaign te bieden?

ActiveCampaign kent de volgende prijsmodellen:

Vanaf: US$ 15,00/maand

Prijsmodel: Abonnement

Gratis proef: Beschikbaar

V. Wat zijn de voornaamste functies van ActiveCampaign?

We hebben geen informatie over functies van ActiveCampaign

V. Wat zijn de typische gebruikers van ActiveCampaign?

ActiveCampaign heeft de volgende typische klanten:

Klein bedrijf, Grote ondernemingen, Openbare diensten, Non-profit, Freelancers, Middelgroot bedrijf

V. Welke talen worden door ActiveCampaign ondersteund?

ActiveCampaign ondersteunt de volgende talen:

Chinees (Vereenvoudigd), Deens, Nederlands, Engels, Fins, Frans, Duits, Indonesisch, Italiaans, Portugees, Spaans, Turks

V. Welke prijsmodellen heeft ActiveCampaign te bieden?

ActiveCampaign kent de volgende prijsmodellen:

Abonnement

V. Biedt ActiveCampaign ondersteuning voor mobiele apparaten?

ActiveCampaign ondersteunt de volgende apparaten:

Android, iPhone, iPad

V. Met welke andere apps kan ActiveCampaign worden geïntegreerd?

ActiveCampaign kan worden geïntegreerd met de volgende toepassingen:

Bitium, Capsule, Instapage, LiveChat, Nimble, OnePageCRM, Pipeliner CRM, Survicate, WorkBook, Zendesk

V. Welke mate van ondersteuning heeft ActiveCampaign te bieden?

ActiveCampaign biedt de volgende ondersteuningsopties:

Veelgestelde vragen, Forum, Kennisbank, Online ondersteuning, Telefonische ondersteuning, Video-instructies