---
description: Gedetailleerde beoordelingen over HubSpot Marketing Hub: functies, prijzen, gebruiksgemak en scores. Met een duidelijk overzicht van de plus- en minpunten. Vergelijk HubSpot Marketing Hub met soortgelijke producten.
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title: HubSpot Marketing Hub reviews, prijzen en scores | GetApp Nederland 2026
---

Breadcrumb: [Startpagina](/) > [Lead generation software](/directory/1047/lead-generation/software) > [HubSpot Marketing Hub](/software/20444/hubspot-marketing)

# HubSpot Marketing Hub

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> De marketinghub van HubSpot is een schaalbaar, alles-in-één platform voor inbound marketing, dat een combinatie biedt van contentmarketing, marketing automation, sociale media, analyses en meer, waarmee marketingteams van elke omvang in staat zijn het verkeer te laten groeien, leads te converteren en klanten te volgen, en dit alles op één plek.
> 
> Oordeel: score van **4.5/5** door 6256 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

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## Snelle statistieken en scores

| Metriek | Score | Details |
| **In totaal** | **4.5/5** | 6256 Reviews |
| Gebruiksgemak | 4.3/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 4.4/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 4.2/5 | Gebaseerd op alle reviews |
| Functies | 4.4/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 80% | (8/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: HubSpot
- **Locatie**: Cambridge, VS
- **Opgericht**: 2012

## Commerciële context

- **Beginprijs**: US$ 15,00
- **Prijsmodel**:  (Gratis versie beschikbaar) (Gratis proef)
- **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementatie en platforms**: Cloud, SaaS, Web
- **Ondersteunde talen**: Duits, Engels, Frans, Italiaans, Japans, Nederlands, Portugees, Spaans
- **Beschikbare landen**: Australië, België, Brazilië, Canada, China, Denemarken, Duitsland, Filipijnen, Finland, Frankrijk, Hongkong SAR van China, Ierland, India, Japan, Maleisië, Mexico, Nederland, Nieuw-Zeeland, Noorwegen, Oostenrijk en 6 meer

## Functies

- A/B Testing
- API
- Aanpasbare CTA's
- Aanpasbare formulieren
- Aanpasbare sjablonen
- Abonneebeheer
- Activiteitendashboard
- Afbeeldingenbibliotheek
- Auditbeheer
- Autoresponders
- Beheer van e-mailcampagnes
- Beheer van meerdere accounts
- Beheer van prestaties op sociale media
- Bestanden delen
- Bestemmingspagina's en webformulieren
- Bewaking
- Bewaking van sociale media
- CAN-SPAM Compliance
- CRM
- Campagneanalytics

## Integraties (215 in totaal)

- AWeber
- Accelo
- Act\!
- ActiveDEMAND
- Acuity Scheduling
- AdRoll
- Adobe Commerce
- Aircall
- Alchemer
- AllClients
- AskNicely
- Atomic AI
- Attribution
- Azuqua
- Bedrock Data

... en 200 meer integraties

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning
- 24/7 (contact met medewerker)
- Chatten

## Categorie

- [Lead generation software](https://www.getapp.nl/directory/1047/lead-generation/software)

## Gerelateerde categorieën

- [Social media marketing tools](https://www.getapp.nl/directory/104/social-media/software)
- [Campagne management software](https://www.getapp.nl/directory/304/campaign-management/software)
- [Email marketing software](https://www.getapp.nl/directory/307/email-marketing/software)
- [Marketing automation software](https://www.getapp.nl/directory/308/marketing-automation/software)
- [All-in-One Marketing Platform Software](https://www.getapp.nl/directory/310/online-marketing/software)

## Alternatieven

1. [Brevo](https://www.getapp.nl/software/91466/brevo) — 4.6/5 (3523 reviews)
2. [MailerLite](https://www.getapp.nl/software/10156/mailerlite) — 4.7/5 (2324 reviews)
3. [ActiveCampaign](https://www.getapp.nl/software/2348/activecampaign) — 4.6/5 (2570 reviews)
4. [Constant Contact](https://www.getapp.nl/software/90578/constant-contact) — 4.3/5 (2953 reviews)
5. [EmailOctopus](https://www.getapp.nl/software/111489/emailoctopus) — 4.8/5 (657 reviews)

## Reviews

### "Place it all together but expensive to small teams." — 5.0/5

> **Dipati** | *7 mei 2026* | Automotive | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: My favorite part is all of this is packaged in a single tool\! I can manage my email campaign(s), social media posts and landing pages without having to switch between websites. My favorite part of that is the automation, it saves me a ton of time.
> 
> **Minpunten**: I find the one thing I can't stand is the price. Once you begin the addition of more contacts into the list, then the bill quickly skyrockets. Keep up with the expense is difficult for small businesses.
> 
> If you have a budget for expanding your business, then HubSpot is a great tool. Enabled me to structure my marketing life much better than with five different low-cost instruments.

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### "Intuitive all-in-one marketing automation tool with strong CRM integration" — 4.0/5

> **Kelvin** | *27 september 2025* | Burgerlijke en maatschappelijke organisatie | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: The user interface is very intuitive, so even new team members can get up to speed quickly. I find the seamless integration between CRM and marketing functions particularly helpful, as it keeps data consistent and automates processes. Saves a lot of time because I no longer have to jump back and forth between different tools. I love the email tool, super easy and intuitive to use. You can create and send great newsletters supper quickly using drag and drop.
> 
> **Minpunten**: In some instances, the contact forms and mailing templates/modules are limited in terms of number of drop downs and various consent footers.
> 
> I create and send customer mailings and mailing lists. Making email management quick and user friendly. The entire lead process can be mapped and organized using this tool, saving you a lot of work and making new customer acquisition more efficient.

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### "Be very careful before signing a contract with HUBSPOT ." — 1.0/5

> **James** | *4 maart 2026* | Machine- en installatiebouw | Aanbevelingsscore: 0.0/10
> 
> **Pluspunten**: Great CRM. It looked like a great all-in-one company software package for our small company. The project management module and the sales hub looked like they would save us a lot of time from the outset.
> 
> **Minpunten**: Setting up was a disaster, and in particular, the TAX setting for invoices. It seemed like a great all-in-one for our company, but unfortunately, we just couldn't get it to work reliably. Customer support and account managers were useless in addressing our problems and ignored the obvious issues. The tax calculations embarrassed us in front of our clients. They have refused point-blank to relieve us from our $1400 per month contract that is useless to us. Never again
> 
> Terrible - we thought we would give it our best shot, but on signing the contract, the sales team had changed us from a month-to-month contract to an annual contract. When the product failed for us, they refused to look at our evidence and us on obvious misrepresentation.

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### "The Ups and Downs of Hubspot" — 4.0/5

> **Joanne** | *8 juli 2026* | Human Resources | Aanbevelingsscore: 7.0/10
> 
> **Pluspunten**: I like that it consolidates CRM, marketing automation, sales engagement, customer service, website CMS, and operations, under one roof. The fact that it offers unlimited users and unlimited contacts with pipelines is a real advantage  - and something not many other hubs are offering. It's also pretty intuitive meaning the learning curve is low. In addition to that, their knowledge base is pretty robust, meaning there are many resources to help me - if needed.
> 
> **Minpunten**: Despite my earlier comments about the generous pricing  - AI workflows, custom reports, and A/B testing are locked behind Professional tiers, meaning that in today's fast-changing world, it has it's limitations without upgrading. I also find the distinction between paid seats, free users, core seats, and view-only access
> 
> The day-to-day experience for me — tracking activity, seeing a contact's full history, moving deals through a pipeline — is genuinely smooth. I find the user interface pretty intuitive. Starting out I felt like I was getting real value for moeny. But as soon as a team needs real automation, deeper reporting, or AI features you hit a wall that's priced steeply, as well as with onboarding fees.

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### "A reliable and scalable platform to align marketing and sales" — 5.0/5

> **Geverifieerde reviewer** | *3 september 2025* | Internet | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: What I like most about HubSpot Marketing Hub is how seamlessly it connects our marketing and sales activities into one ecosystem. The automation features save our teams time, the dashboards give us both high-level and detailed insights, and the integration with other tools ensures that we always have a single source of truth. It has really helped us scale and stay consistent across global campaigns.
> 
> **Minpunten**: Advanced customization options can feel limited, and some reporting requires extra effort to tailor to our specific needs.&#10;Also, while the platform is very user-friendly, the pricing scales quickly as you add more features or contacts (they come in thesholds), which can be a consideration for growing teams.
> 
> Overall, HubSpot Marketing Hub has been an invaluable platform for AVOW. It has brought structure and efficiency to our sales and marketing alignment, improved visibility across teams, and allowed us to run data-driven campaigns at scale. The tool continues to evolve, and despite some limitations, it remains a central part of our tech stack.

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