--- description: Gedetailleerde beoordelingen over Criteo: functies, prijzen, gebruiksgemak en scores. Met een duidelijk overzicht van de plus- en minpunten. Vergelijk Criteo met soortgelijke producten. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Criteo reviews, prijzen en scores | GetApp Nederland 2026 --- Breadcrumb: [Startpagina](/) > [Reclamebureau software](/directory/299/advertising/software) > [Criteo](/software/454/criteo) # Criteo Canonical: https://www.getapp.nl/software/454/criteo Pagina: 1 / 2\ Volgende: [Volgende pagina](https://www.getapp.nl/software/454/criteo?page=2) > Criteo is een specialist in online gedragsgerelateerde merchandisingreclame en levert in realtime zeer gerichte voorspellende aanbevelingen voor e-commercesites in de detailhandel. > > Oordeel: score van **3.9/5** door 22 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**. ----- ## Snelle statistieken en scores | Metriek | Score | Details | | **In totaal** | **3.9/5** | 22 Reviews | | Gebruiksgemak | 3.5/5 | Gebaseerd op alle reviews | | Klantenondersteuning | 3.6/5 | Gebaseerd op alle reviews | | Prijs-kwaliteitverhouding | 3.8/5 | Gebaseerd op alle reviews | | Functies | 4.0/5 | Gebaseerd op alle reviews | | Aanbevelingspercentage | 70% | (7/10 Waarschijnlijkheid van aanbeveling) | ## Over de leverancier - **Bedrijf**: Criteo - **Locatie**: Paris, Frankrijk - **Opgericht**: 2005 ## Commerciële context - **Beginprijs**: US$ 1,00 - **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+ - **Implementatie en platforms**: Cloud, SaaS, Web - **Ondersteunde talen**: Duits, Engels, Frans, Iers, Italiaans, Japans, Koreaans, Portugees, Spaans - **Beschikbare landen**: Australië, Brazilië, Canada, China, Duitsland, Frankrijk, India, Japan, Mexico, Verenigd Koninkrijk, Verenigde Staten ## Functies - AI/machine learning - Aanbevelingen - Advertentie-retargeting - Behavioral targeting - Beheer van advertentievoorraad - Beheer van display ads - Campagneanalytics - Campagnebeheer - Conversies bijhouden - Doelgroeptargeting - Dynamische inhoud - Gegevens combineren - Gegevensdetectie - Klantensegmenten - Marketing via meerdere kanalen - Meerdere campagnes - Personalisatie - Rapportage en analyse - Toewijzing via meerdere kanalen - Voorspellen van de vraag ## Integraties (16 in totaal) - Adobe Audience Manager - Adobe Commerce - Amperity - Bluecore - Blueshift - Emarsys - Epsilon - Eulerian - Klaviyo - LiveRamp - Mediarithmics - PrestaShop - Raptor - Shopify - Tealium Customer Data Hub ... en 1 meer integraties ## Ondersteuningsopties - E-mail/helpdesk - Veelgestelde vragen/forum - Telefonische ondersteuning - Chatten ## Categorie - [Reclamebureau software](https://www.getapp.nl/directory/299/advertising/software) ## Gerelateerde categorieën - [Reclamebureau software](https://www.getapp.nl/directory/299/advertising/software) - [Personalisatiesoftware](https://www.getapp.nl/directory/609/personalization-behavioral-targeting/software) - [Predictive analytics software](https://www.getapp.nl/directory/628/predictive-analytics/software) - [Social media marketing tools](https://www.getapp.nl/directory/104/social-media/software) - [Campagne management software](https://www.getapp.nl/directory/304/campaign-management/software) ## Alternatieven 1. [Adalysis](https://www.getapp.nl/software/126355/adalysis) — 4.6/5 (117 reviews) 2. [Zeetaminds](https://www.getapp.nl/software/112615/zeetaminds) — 4.9/5 (176 reviews) 3. [Taboola](https://www.getapp.nl/software/106099/taboola) — 4.5/5 (68 reviews) 4. [Teamwork.com](https://www.getapp.nl/software/90672/teamwork-projects) — 4.5/5 (933 reviews) 5. [AdRoll](https://www.getapp.nl/software/100709/adroll) — 4.0/5 (74 reviews) ## Reviews ### "Powerful Retargeting, with a Few Downfalls" — 4.0/5 > **Cameron** | *4 juni 2019* | Consumentengoederen | Aanbevelingsscore: 8.0/10 > > **Pluspunten**: The dynamic retargeting options that Criteo offers are vast and effective - we've been seeing around 2.0 ROAS since implementation with a limited budget. > > **Minpunten**: Unfortunately, customization options for the creatives themselves are a bit limited. For example, we've been running into issues of having the same product show four separate times in the same creative - not a professional look. > > Overall, we're happy with the results our e-commerce campaigns have experienced with the addition of Criteo. Revenue and overall web traffic have increased. ----- ### "A great complement to Google and social media retargeting" — 4.0/5 > **Artur** | *17 juli 2021* | Detailhandel | Aanbevelingsscore: 9.0/10 > > **Pluspunten**: Easy budget management and a transparent way to define the target result. Very high efficiency. Great support. > > **Minpunten**: The administration panel after the changes is less transparent and convenient to use (although it looks better). Large, unpredictable fluctuations in effectiveness (though this is a question of market behavior rather than of the software itself). > > An easy-to-manage, effective tool for retargeting on the basis of RTB. ----- ### "Good results but difficult to use" — 3.0/5 > **Josh** | *10 april 2025* | Detailhandel | Aanbevelingsscore: 6.0/10 > > **Pluspunten**: Criteo produces nice looking dynamic interactive remarketing ads that produce a good return on ad spend. > > **Minpunten**: Difficult interface to create ads and limited controls over where/how the ads serve as well as what they look like. > > The results are good which is the mean thing, but so difficult to use. ----- ### "Convert Traffic to Customers Using Criteo" — 5.0/5 > **Chitta Ranjan** | *18 december 2018* | Gezondheid, wellness en fitness | Aanbevelingsscore: 8.0/10 > > **Pluspunten**: One of the best, easy to use industry top leader in retargeting. Retarget your traffic simply by adding Criteo script to your website. Excellent customer support with a dedicated account manager who will guide you with bid optimization techniques. In addition to multiple other websites, it also shows ads on Facebook. With its dashboard report, one can get a clear idea on the number of impressions, clicks, conversion and revenue details every day to track the performance. > > **Minpunten**: For an E-commerce website, it's not that easy to implement the Criteo script. > > I am using Criteo for one of our E-commerce clients from last two years. The conversion rate and average order value are always good. Overall my experience with Criteo is excellent. ----- ### "Great targeting and retargeting tool" — 4.0/5 > **Nikita** | *22 november 2023* | Machinebouw | Aanbevelingsscore: 7.0/10 > > **Pluspunten**: How easy it was to integrate with some of tools we use, and how easy it is to work with campaigns and audiences. > > **Minpunten**: Not everything was easy to set up and we needed to analyze externally for things that Criteo lacks. ----- Pagina: 1 / 2\ Volgende: [Volgende pagina](https://www.getapp.nl/software/454/criteo?page=2) ## Links - [Bekijk op GetApp](https://www.getapp.nl/software/454/criteo) ## Deze pagina is beschikbaar in de volgende talen | Locatie | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Gestructureerde gegevens