ActiveCampaign reviews

ActiveCampaign
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2504 reviews
- Sector: Marketing en reclame
- Bedrijfsgrootte: 2-10 werknemers
- Maandelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 2.0 /10
Blijf ver weg van Active Campaign
Beoordeeld op 25-9-2024
We hebben altijd netjes samengewerkt en ActiveCampaign gebruikt. Voor de nieuwe prijsverhogingen...
We hebben altijd netjes samengewerkt en ActiveCampaign gebruikt. Voor de nieuwe prijsverhogingen hebben we aangegeven om onze betaling liever naar maandelijkse facturatie om te zetten. Na 15 mails is dit eindelijk toegezegd.
Vervolgens kregen we wel een jaarlijkse afschrijving, en nu zijn we ook weer 5 mails verder voordat dit überhaupt gefixt gaat worden. Oneindige verificaties, niet de mails goed lezen, dingen toezeggen die niet worden gedaan.
Ze weten je bloed goed onder de nagels te halen. Leuk systeem wat te duur geprijsd is en de klantenservice is veruit waardeloos. Blijf hier ver vandaan.
Pluspunten
Het instellen van de automations en de nieuwsbrieven instellen.
Minpunten
Eenzijdige prijsverhogingen, ontzettende slechte klantenservice.
Redenen om voor ActiveCampaign te kiezen
Wel fijne service en het systeem is identiek en vele malen goedkoper.Overgestapt van
PipedriveRedenen om over te stappen op ActiveCampaign
Het leek rooskleuriger te zijn bij ActiveCampaign- Sector: Basis- en voortgezet onderwijs
- Bedrijfsgrootte: 2-10 werknemers
- Maandelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 8.0 /10
Activecampaign is heel handig voor marketing
Beoordeeld op 20-8-2023
Goed
Goed
Pluspunten
Het belangrijkste voordeel is dat ik leads voor HiRO(bedrijf) binnen krijg met een paar instellingen
Minpunten
Af en toe komen de lijsten door de war en dan gaan mails er 2 keer uit
- Sector: Marketing en reclame
- Bedrijfsgrootte: 2-10 werknemers
- Maandelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Gebruiksgemak
- Waarschijnlijkheid van aanbeveling 7.0 /10
Vlot mailen naar grote lijst contacten
Beoordeeld op 1-2-2023
Pluspunten
Voor het uitsturen van nieuwsbrieven is dit een handige tool. Het bouwen van een sjabloon gebeurt heel intuïtief en is makkelijk te te passen, ook voor wie geen grafische achtergrond heeft. Bovendien is het gemakkelijk om die nieuwsbrief uit te sturen naar een grote groep mensen door de contactenlijsten.
Minpunten
Er zitten nog wat bugs in het toevoegen en beheren van contacten.
- Sector: Informatietechnologie en -diensten
- Bedrijfsgrootte: 11-50 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
dagelijks gebruik voor digital marketing
Beoordeeld op 30-6-2022
Dit is ons digitale markteting pakket, we gebruiken het voor crm, sales en email marketing.
Hoewel...
Dit is ons digitale markteting pakket, we gebruiken het voor crm, sales en email marketing.
Hoewel het soms wat buggy lijkt, is de support erg goed en kun je er snel mee aan de slag.
Bovendien is het duidelijk voordeliger dan de grootste concurrent
Pluspunten
redelijk eenvoudig in gebruik
veel functies
niet duur, schaalbaar
Minpunten
regelmatig zitten er fouten in de software
de interface is niet altijd even consistent, soms automatisch opslaan, soms niet.

- Sector: Restaurants
- Bedrijfsgrootte: 10.000+ werknemers
- Dagelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
Highly recommended, user-friendly, and helpful
Beoordeeld op 15-8-2023
We can identify which contacts are most interested in our content and website thanks to Active...
We can identify which contacts are most interested in our content and website thanks to Active Campaign, we can sell more conference tickets, and we can learn more about our audience by analyzing their open and click rates. With the help of these resources, we can divide our target audience into the subsets we need to accomplish our aims.
Pluspunten
We've seen significant efficiency gains thanks to Active Campaign. They have made it simple to set up automated email sequences, or "drip campaigns," that will keep our subscribers and viewers interested. To generate sales, set up reminders, and get rid of inactive contacts has all been aided by this. Easy contact tagging, list segmentation, and A/B testing are other highlights. Active Campaign is simple to use, and there are many tutorials and guides available online.
Minpunten
We were initially put off by the software's seeming complexity and difficulty. However, there is a learning curve associated with it, and it does take some time to properly comprehend and apply all of its capabilities. After putting in the work, though, we found that it was well worth it. ActiveCampaign is great, and we highly recommend it.
- Sector: Internet
- Bedrijfsgrootte: 2-10 werknemers
- Wekelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
A must have autoresponder
Beoordeeld op 7-4-2024
My overall experience with active campaign has been very good I've been with them for about 7 years...
My overall experience with active campaign has been very good I've been with them for about 7 years now I've never had any issues with the software it works perfectly fine I'm a happy customer five-star.
Pluspunten
What I like about active campaign is that it's very fast I've never had any issues with it great security and I'm able to do everything from one dashboard setup was also very easy as well.
Minpunten
The only thing I could say that I like lease is I wish it could be a little bit cheaper as active campaign is more on the high end side so a lot of people still can't afford it.
Overwogen alternatieven
MailchimpRedenen om over te stappen op ActiveCampaign
I chose active campaign because I knew about the software from a long time and a friend of mine recommended it so I tried it.- Sector: Informatietechnologie en -diensten
- Bedrijfsgrootte: 2-10 werknemers
- Wekelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 2.0 /10
Fragile System Resulted in Lost Revenue
Beoordeeld op 14-2-2024
We were reasonably satisfied with Active Campaign for the first two years. The system is very slow...
We were reasonably satisfied with Active Campaign for the first two years. The system is very slow and affects the user experience, but the automations were nice. However, for a system to break so easily for making such a small change which led to significant lost revenue, caused us to change our opinion of AC. Even when asking Customer Support for help, they simply told us everything was working as expected. No credits, no help, little to no sympathy. We used their system to generate revenue, not lose it.
Pluspunten
I liked having the CRM and email marketing automations all within one solution. This made it easier to track leads as well as provide multiple follow-up emails with interested contacts.
Minpunten
The fragility of the online forms led to a broken automation that was hidden from us for 6 months and cost us $10,000's in lost revenue. We utilized AC's online web form to collect contact information (highest quality leads), but when we made a small wording change to one of the form options, this broke the automation entired and we ceased getting any leads from this channel. When we contacted Customer Support, they told us it was working as expected, yet there was no warning from the system indicating that we were at risk of breaking an automation, nor did their user guide provide any such information either.
- Sector: Horeca
- Bedrijfsgrootte: 51-200 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
ActiveCampaign helped us reign in marketing with its incredible campaigns management features.
Beoordeeld op 25-10-2024
The experience since the start has been incredible in every possible way. ActiveCampaign has been a...
The experience since the start has been incredible in every possible way. ActiveCampaign has been a very rewarding marketing tool that has helped us run very successful marketing campaigns to promote our business. It has helped us to attract and capture new customers by giving us an efficient platform to communicate with leads during campaigns.
Pluspunten
After the first implemention, our transition to ActiveCampaign was made smooth by the short learning curve. There are very impressive task automations in ActiveCampaign that allows us to automate the routine marketing tasks like email follow ups. We are pleased by the quality of the support services we get from ActiveCampaign support team. ActiveCampaign metrics reports provide very useful insights about our campaigns that help us to evaluate their performances and make necessary changes to make the campaigns even more productive.
Minpunten
Everything about ActiveCampaign has been in check. There is nothing unpleasant about any of its features.
- Sector: Automotive
- Bedrijfsgrootte: 51-200 werknemers
- Dagelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
Acheive Greatness from the App
Beoordeeld op 29-9-2024
ActiveCampaign has focused marketing measures from the tool.
ActiveCampaign has focused marketing measures from the tool.
Pluspunten
ActiveCampaign is successful in supporting digital marketing. The integration withe mail communication makes the app resourceful.
Minpunten
ActiveCampaign is more helpful and no feature dislike.
- Sector: E-learning
- Bedrijfsgrootte: 2-10 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 7.0 /10
Amazing product for the more experienced
Beoordeeld op 6-5-2024
Pluspunten
I love that Active Campaign has almost endless possibilities. My whole business is built on e-mail marketing and AC takes the work out of my strategy.
Minpunten
It looks pretty dated and it's laggy at times. Also, sometimes a scheduled campaign doesn't work or gets stuck and you don't get an error or message about it.
- Sector: Informatietechnologie en -diensten
- Bedrijfsgrootte: 2-10 werknemers
- Wekelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 7.0 /10
ActiveCampaign: good solution for next level online marketing
Beoordeeld op 2-4-2024
a good decision for my company, in order to manage newsletters and mail marketing
a good decision for my company, in order to manage newsletters and mail marketing
Pluspunten
powerful automation features, good API for own extensions, many plugins available, good online documentation and training material
Minpunten
price is a bit high, website is not always updating correctly
Overwogen alternatieven
BrevoRedenen om over te stappen op ActiveCampaign
was initially using SendinBlue (now Brevo). I did not like the integration in Wordpress, so i switched.- Sector: Marketing en reclame
- Bedrijfsgrootte: 2-10 werknemers
- Wekelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 8.0 /10
ActiveCampaign Leads the Way in Email Automation
Beoordeeld op 18-4-2024
Overall, I love ActiveCampaign. It is one of my favourite email marketing platforms.
Overall, I love ActiveCampaign. It is one of my favourite email marketing platforms.
Pluspunten
I love the ability to set up complex flows based on conditional logic and user actions to make sure my marketing emails get sent to the right people at the right time.
Minpunten
The pricing can be tough to justify for smaller startups with smaller email lists.
- Sector: Managementconsulting
- Bedrijfsgrootte: Zelfstandig ondernemer
- Wekelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 7.0 /10
Affordably plans for small business
Beoordeeld op 13-6-2024
The pricing is reasonable and it does what you need it to do.
The pricing is reasonable and it does what you need it to do.
Pluspunten
Discounted introductory offer to get to know what it can do.
Minpunten
Integration with Lead Pages needs a work around.
Redenen om voor ActiveCampaign te kiezen
A recommendation from my WP theme provider.Overgestapt van
MailchimpRedenen om over te stappen op ActiveCampaign
The pricing suited my budget and I knew how to use it.- Sector: Geestelijke gezondheidszorg
- Bedrijfsgrootte: 11-50 werknemers
- Dagelijks 1-5 maanden lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 6.0 /10
Wonderful Product - Requires Significant Technology Knowledge
Beoordeeld op 22-4-2024
Pluspunten
The ActiveCampaign platform is very feature rich and has a lot of build-in integration options.
Minpunten
It's hard to troubleshoot/debug automations, there are not any logs available. Also, it requires a consultant/firm to set up the marketing automations correctly. Despite having a significant technical background, it's not something in my wheelhouse.
- Sector: Vervoer/over de weg/per spoor
- Bedrijfsgrootte: 501-1.000 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
Great things happens when we got the best marketing platform like ActiveCampaign.
Beoordeeld op 1-8-2024
ActiveCampaign has been powering our marketing campaigns helping us to achieve great results from...
ActiveCampaign has been powering our marketing campaigns helping us to achieve great results from them It allows us to personalize our campaigns which help us achieve strategized campaigns that are audience targeted. The experience we have had with ActiveCampaign has been so productive.
Pluspunten
ActiveCampaign makes it easy to customize our marketing campaigns which help have the right content for specific target audience. It allows to give our customers a personalized experience by making it possible to have one on one interactions. ActiveCampaign task automations help us complete the tedious tasks quickly without wasting much of our time.
Minpunten
ActiveCampaign has really stood up for us in every possible way. There is honestly have nothing that i disliked about it.
- Sector: E-learning
- Bedrijfsgrootte: 2-10 werknemers
- Maandelijks 6-12 maanden lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 8.0 /10
Powerful email marketing and automation
Beoordeeld op 12-11-2024
Overall, ActiveCampaign is an effective platform for those looking to automate their email...
Overall, ActiveCampaign is an effective platform for those looking to automate their email marketing and lead nurturing. Despite the initial learning curve, it’s rewarding once you get the hang of it, providing excellent functionality and flexibility.
Pluspunten
The automation capabilities were the highlight. ActiveCampaign allows you to build highly customized workflows, automate follow-ups, and segment audiences easily, all with a visual drag-and-drop editor.
Minpunten
While robust, ActiveCampaign can feel complex, especially for beginners. Some of the advanced features come with a learning curve, and the higher-tier plans can be costly for small businesses.
- Sector: Schoolleiding
- Bedrijfsgrootte: 11-50 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
Automation engine that helps our business growth.
Beoordeeld op 26-11-2024
It has transformed our marketing efforts. We've automated repetitive tasks, personalized our...
It has transformed our marketing efforts. We've automated repetitive tasks, personalized our customer journeys, and seen a significant increase in engagement and conversions.
Pluspunten
ActiveCampaign goes beyond basic email marketing. It's a powerful automation platform that helps us nurture leads, build customer relationships, and drive sales. I love how easy it is to create targeted email sequences, personalize messages, and track engagement. The visual automation builder makes it simple to design complex workflows without any coding.
Minpunten
The sheer number of features can be a bit overwhelming at first. It takes some time to explore and master all the capabilities of ActiveCampaign.
- Sector: Gezondheid, wellness en fitness
- Bedrijfsgrootte: 2-10 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 8.0 /10
Active Campaign outperforms the competition
Beoordeeld op 5-11-2024
The user-friendliness is sometimes a little tricky. You have to spend a lot of time with ACC to...
The user-friendliness is sometimes a little tricky. You have to spend a lot of time with ACC to find out the functions and use them correctly. The support is very good. The variety with CRM is great. Creating emails with templates is really very good. Basically, I think the ACC software is really brilliant. A webinar function like Funnelcockpit would be desirable or expandable.
Pluspunten
I have a lot of software functions bundled in one place in ACC.
Minpunten
Working online on ACC is sometimes difficult because the site is not accessible. It is constantly loading...

- Sector: Gezondheid, wellness en fitness
- Bedrijfsgrootte: 2-10 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
Great CRM and Marketing/Sales Software
Beoordeeld op 26-3-2024
Pluspunten
I love being able to create automations to manage my leads, sales and save time with many tasks I used to do manually.
Minpunten
It's a bit slow and clunky with the automation builder and its massive so there is a learning curve, but it has been steadily improving.
- Sector: Research
- Bedrijfsgrootte: 51-200 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
ActiveCampaign Review
Beoordeeld op 28-1-2024
Create, customize and send high volume outbound marketing emails.
Create, customize and send high volume outbound marketing emails.
Pluspunten
It has been less expensive to carry out marketing strategies with ActiveCampaign since it requires zero manual processes.
Minpunten
Unavailability of offline access on mobile app is the biggest issue so far.

- Sector: Managementconsulting
- Bedrijfsgrootte: 2-10 werknemers
- Dagelijks 1+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Waarschijnlijkheid van aanbeveling 8.0 /10
ActiveCampaign: Elevate Your Email Marketing Game with Precision and Power
Beoordeeld op 12-2-2024
Pluspunten
Having recently incorporated ActiveCampaign into my email marketing strategy, I've been truly impressed with the results. This software offers a comprehensive suite of features, from crafting personalized campaigns to advanced list management, providing a robust tool to maximize the impact of your email communications.
Minpunten
A potential drawback is that the learning curve is a bit steep for beginners like me due to its extensive feature set. The prices are also somewhat high, especially as the number of contacts increases.
- Sector: Informatietechnologie en -diensten
- Bedrijfsgrootte: 51-200 werknemers
- Wekelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 10.0 /10
Activating Email Marketing for 24/7 with ActiveCampaign
Beoordeeld op 15-8-2024
Pluspunten
ActiveCampaign enables me to create, customize and send high volume outbound marketing emails.
It has a robust backend integration capability compared to alternatives.
Minpunten
ActiveCampaign suits all my needs and I do not find any hectic feature to use.
- Sector: Vertalingen en lokalisatie
- Bedrijfsgrootte: 11-50 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
A solid tool that makes marketing so simple.
Beoordeeld op 11-6-2024
It has been s very engaging experience with ActiveCampaign. Using it has helped us improve our...
It has been s very engaging experience with ActiveCampaign. Using it has helped us improve our marketing campaigns and make more successful. It helps us engage well with leads which is a great step to turning them to actual customers.
Pluspunten
ActiveCampaign has amazing automations which speeds up and improve the efficiency of our marketing tasks. It allows us to come up with personalized campaigns to capture a targeted audience. It makes it easy to engage and share information with leads during campaigns. It very simple to customize and working with it has been easy.
Minpunten
ActiveCampaign has been very responsive to all our needs. We have not found anything to not like about it.
- Sector: Schoolleiding
- Bedrijfsgrootte: 2-10 werknemers
- Dagelijks 6-12 maanden lang gebruikt
-
Bron van de reviewer
Totaalscore
- Gebruiksgemak
- Waarschijnlijkheid van aanbeveling 5.0 /10
Ineffective business model for our use
Beoordeeld op 23-8-2024
I am using AC to send automated sequences to my leads, but I am not using the campaign features,...
I am using AC to send automated sequences to my leads, but I am not using the campaign features, and I am considering swtiching to another tool if I can't delete my inactive leads (else the costs will constantly increase)
Pluspunten
Useful tool to automate emails to leads and manage our sales process
Minpunten
I am not using AC for the campaign features, yet it forces me to constantly upgrade my plans when I reach the cap (while preventing me from deleting inactive users)
Overwogen alternatieven
BrevoRedenen om over te stappen op ActiveCampaign
Our agency recommended using ActiveCampaign- Sector: Informatiediensten
- Bedrijfsgrootte: 501-1.000 werknemers
- Dagelijks 2+ jaar lang gebruikt
-
Bron van de reviewer
Totaalscore
- Prijs-kwaliteitverhouding
- Gebruiksgemak
- Klantenondersteuning
- Waarschijnlijkheid van aanbeveling 9.0 /10
Guaranteed way to super change your work. ActiveCampaign is user friendly.
Beoordeeld op 8-12-2023
Best and secure way to build lasting impression on clients. Never disappointing.
Best and secure way to build lasting impression on clients. Never disappointing.
Pluspunten
ActiveCampaign has enhanced communication within the organization. This is the key pillar to our success story. Giving our clients the best experience with our services by creating personalized messages and delivering to them securely via emails. The best thing is that our clients can reach us from anywhere at anytime. We have received a great response and the results are visible from our end. Keep up ActiveCampaign.
Minpunten
Ideal tool. ActiveCampaign has no negativity. It has delivered the best in the most cost effective way.