Later reviews

The price point is good, the product is easy to learn and there has been minimum downtime. I can schedule out my social media posts a month in advance which is always a good thing.

The biggest reason I choose this software to be able to add a link in bio on every post. Since I do a lot of recipes, that was key.

Until recently, couldn't schedule carousels but that has been fixed. Now can't schedule reels which would be ideal.

What I like most about this software is it’s visual planner for Instagram feeds which allows you visually organize your posts before they are published as opposed to other tools that don’t allow you to see how a group of automated posts will look on your brands page. Another Instagram feature that I like the most is it’s newest add-on which allows you to create and automate Instagram stories from within the software itself.

What I like least about this software is it lack of features for other social media platforms like Facebook compared to its multitude of features for Instagram.

I love that we are able to connect with both our Facebook and Instagram profiles and schedule content from one platform. Before finding Later, I was signing into two social media accounts and creating the same content on both. This software allows me to create one post that is sent to multiple channels, all from one interface. This eliminates having to login to multiple account and also eliminates the potential of get lost in the endless news and image feeds!

I wish they offered a desktop app instead of needing to be in a web browser. This is a minor inconvenience, but would be a huge plus if they added this as a feature.

Easy to use even the first time
The functionnality to preview your feed is really helpful on instagram
The freemium version is already enough if you only have one account to manage.
One of my Instagram account is exclusively manage with this freemium saas

Not easy to manage the carrousels in the freemium app. Every time i have to planned one i have difficulties.
Except that, I'm fully satisfied

I like that it's simple, easy, and straightforward. For what it does, it works and does the job well.

I hate the price point. I used to think that this was the best deal I could get for a scheduling software, but I have since found other options that work better and go the distance! I will not be returning to Later if they don't uplevel their pricing and features soon!

Their link in bio and that I can schedule posts from different platforms.

I didn't think it was special enough. I found Facebook Business suite did the same job for free.

Easy to use and easy to stay organized.

​Customer service is terrible. The platform is full of bugs - had to report them every other week. After sending them several emails reporting the bugs, I suggested an improvement to the app (a fix to posting time - every time you edit a future post, the posting time automatically sets to current time which is very annoying because most of the time I want to move it a few days/hours/minutes, but then I forget when I originally scheduled it, so I have to cancel and to check original post time to go back again and edit it - I suggested not to move the time to current time because there's a button to post "NOW" so the time automatically moving to current was very annoying) They just brushed me off and told me to go write that suggestion on a forum and "let the people decide" if it was worth the fix. I mean I already report your bugs every other week, don't ask me to take more of my time to go to a different forum to suggest it. It was a legit improvement. I'm not even going to go and explain the countless of emails I have to send to upgrade my account because apparently, you can only do it the SECOND you are ready not even a day before, but the SECOND you are ready. So, I did so (after already a few emails telling them I would need it in a few days) well, they take a day and a half (I'm still waiting) to upgrade, while I have a deadline tomorrow. But they couldn't upgrade the account when I asked a few days ago.

Offers a variety of content creation tools, such as image editing and hashtag suggestions, that can help improve the quality and reach of social media content and integrates with a variety of third-party tools, such as Canva and Dropbox, which can help streamline content creation and sharing workflows

May not offer as many advanced scheduling and automation features as some other social media management platforms on the market and may experience occasional bugs or glitches that can impact post scheduling and publishing.

Posting across multiple channels easily and scheduling posts to be sent in the future. Adding media and tagging partners in posts

Just the limitations on the free version, but there needs to be a reason to upgrade!

The main reason I use Later for Instagram publishing (we use another publishing tool for our other social sites) is for the ability to easily use the linkin.bio feature right as you make the post. It's so convenient for us so that our followers are able to easily find the topic or article we are posting about.

We use the free version since we are only publishing to one account, so this may be available to the paid users, but I do wish we could publish short videos from here or add the linkin.bio to videos (after the fact).

I love everything about this software. I have used it to manage all my social media platforms. I like the ability to plan my content on a daily basis once, then upload them to all my platforms at a scheduled time. I also love the Instagram planning feature that enable my content to flow seamlessly. I also like the Instagram link in bio feature for posts. It helps me to provide links for my blog and other related features on my website.

I do not like the price that I have to pay and wish it was more affordable, especially for low budget companies. They use to initially offer at least 30 posts for all social media platforms on the free plan but took that option away. I would love for them to include that again.

I love that I can schedule for all of my social channels from one place. And their scheduling tool makes my social calendar completely visual, which I find really helpful.

It's a small complaint, but I don't love that some Instagram posts have to be manually published. The reason I use Later is to free me up from real-time posting, so it's a bit of an inconvenience for some posts to need that real-time attention.

that you can overview the whole calendar all together, with a click of a button you switch between accounts.

reels are not supported, and the story needs to be done manually/
other then that its a really good software